---
title: Insights Hub | Spixii
description: Get data-driven insights over your chatbot performance and acquire customer knowledge through behavioural analysis
---

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# **Spixii Insights Hub**

Get data-driven insights into your self-service performance via a real-time dashboard and acquire customer knowledge through behavioural analysis.

![Spixii insight hub illustration](https://www.spixii.com/hubfs/WebAssets/img/Illustrations/Spixii%20insight%20hub%20illustration.svg "Spixii insight hub illustration")

![spixii conversational process automation platform measure module](https://www.spixii.com/hs-fs/hubfs/WebAssets/img/CPA%20Platform/spixii%20conversational%20process%20automation%20platform%20measure%20module.png?width=900&height=441&name=spixii%20conversational%20process%20automation%20platform%20measure%20module.png "spixii conversational process automation platform measure module")

## Track conversational performance

Relevant data and customer feedback are structured and visualised through dashboards and graphs.

This enables businesses to turn conversational data into actionable insights on customer behaviour and process improvement.

 

![CPA-measure-knowledge](https://www.spixii.com/hubfs/WebAssets/img/icons/platform-q%26b-benefit-1.svg)

#### **Unique customer knowledge**

Get insights about your customer, anticipate needs and reduce potential complaints.

![CPA-measure-retention](https://www.spixii.com/hubfs/WebAssets/img/icons/platform-claims-benefit-2.svg)

#### **Increase customer retention**

Offer personal experiences and refine the uniqueness of your proposition.

![CPA-measure-improvements](https://www.spixii.com/hubfs/WebAssets/img/expertise-1.svg)

#### **Continuous improvement**

Analyse when users are getting stuck to find out the next improvement.

[ Get a Demo ](https://www.spixii.com/get-a-demo?hsLang=en-gb)

![CPA-measure-traffic-min](https://www.spixii.com/hs-fs/hubfs/WebAssets/img/CPA%20Platform/CPA-measure-traffic-min.png?width=600&height=600&name=CPA-measure-traffic-min.png "CPA-measure-traffic-min")

### Discover the individual conversational paths

All data and customer feedback collected through Spixii Intelligent Chatbots are centralised in the Insight Hub, where they are structured, visualised, and transformed into actionable insights for insurers.

- Dashboards and graphs provide clear, real-time visibility of conversational data
- Advanced analytics reveal customer behaviour and process performance trends
- Insights support the continuous improvement of customer journeys and operations

 

### Find out where users are stuck

Spixii Insight Hub highlights critical drop-off points in conversations through detailed drop-off rate analysis, helping businesses identify where users exit key processes.

It turns these insights into clear, message-level improvement suggestions, instantly highlighting areas that need attention.

- Identifies where users drop off in key transactional journeys
- Highlights high-impact issues at the message level (visually flagged in red)
- Provides actionable suggestions to improve conversion and reduce drop-off

 

![CPA-measure-drops-min](https://www.spixii.com/hs-fs/hubfs/WebAssets/img/CPA%20Platform/CPA-measure-drops-min.png?width=600&height=600&name=CPA-measure-drops-min.png "CPA-measure-drops-min")

![product_chatbot](https://www.spixii.com/hubfs/WebAssets/img/icons/product_chatbot.svg "product_chatbot")

## Start your journey

Is your organisation leveraging automation for high-value queries?

Start enhancing your customer service operations by enabling 24/7 conversational self-service for key processes.

Unlock and demonstrate business value quickly, with minimal effort.

[ Discover Spixii Proof of Value ](https://www.spixii.com/proof-of-value?hsLang=en-gb)

![CPA-measure-timestamps](https://www.spixii.com/hubfs/WebAssets/img/CPA%20Platform/CPA-measure-timestamps.svg "CPA-measure-timestamps")

### Learn how much time users spend on each message

Spixii Insight Hub provides timestamp and wait-time analytics to help businesses understand how users interact. It measures the time between messages and separates system processing time from actual user response time, revealing where friction occurs.

- Tracks time between chatbot messages to analyse user flow speed
- Separates technical load time from user response time for clearer insight
- Helps identify bottlenecks such as slow integrations or unclear messages

### Real-time custom dashboards and reports

All data from Spixii Intelligent Chatbots, including customer feedback, is aggregated into dashboards for clear performance visibility. Built directly in the CPA Platform, these process-specific dashboards are fully customisable and typically configured at the start of each engagement, with support for export or real-time integration.

- Process-specific dashboards with flexible, configurable visualisations
- Set up at the start of each implementation for immediate insight tracking
- Automated daily feed with data export (CSV, XLS)

 

![CPA-measure-reports](https://www.spixii.com/hubfs/WebAssets/img/CPA%20Platform/CPA-measure-reports.svg "CPA-measure-reports")

## **Grow with advanced features**

![CPA-measure-secure data](https://www.spixii.com/hubfs/WebAssets/img/CPA%20Platform/CPA-measure-secure%20data.svg "CPA-measure-secure data")

### Secure data storage

Spixii ensures strong data governance through data minimisation and anonymisation, making sensitive data unidentifiable to individuals.

![CPA-measure-access-control](https://www.spixii.com/hubfs/WebAssets/img/icons/integration_bank-level-security.svg "CPA-measure-access-control")

### Access control

Through the fine-grained access control (FGAC) frameworks, Spixii CPA Platform empowers businesses to control data access for their employees.

![CPA-measure-compliance](https://www.spixii.com/hubfs/WebAssets/img/icons/platform-analytics-security.svg "CPA-measure-compliance")

### Fully compliant

Spixii CPA Platform data handling ensures alignment with GDPR and DORA guidelines and is ISO 27001 certified for information and security management.

![CPA-measure-](https://www.spixii.com/hubfs/WebAssets/img/CPA%20Platform/CPA-measure-.svg "CPA-measure-")

### Predictive analytics

Leveraging Spixii’s machine learning capabilities, focusing on real customer historical and transactional data, identify risks and opportunities.

[ Get a Demo ](https://www.spixii.com/get-a-demo?hsLang=en-gb)

## **Explore the other Spixii Platform modules**

![CPA icon - Build](https://www.spixii.com/hubfs/WebAssets/img/CPA%20Platform/CPA%20icon%20-%20Build.svg)

#### **Conversation Builder**

Easily create personal and engaging chatbot conversations in a few clicks through a flexible and intuitive low-code interface

[**Find out more →**](https://www.spixii.com/platform/conversation-builder?hsLang=en-gb)

![CPA icon - Connect](https://www.spixii.com/hubfs/WebAssets/img/CPA%20Platform/CPA%20icon%20-%20Connect.svg)

#### **Function Manager**

Assign logic to your chatbot and connect it with your system leveraging Spixii smart functions or creating your own directly from the platform

[**Find out more →**](https://www.spixii.com/platform/function-manager?hsLang=en-gb)

![CPA icon - Display-2](https://www.spixii.com/hubfs/WebAssets/img/CPA%20Platform/CPA%20icon%20-%20Display-2.svg)

#### **Intelligent Chatbots**

Offer a unique experience by customising the look and feel of your chatbot and aligning it with your brand guidelines

[**Find out more →**](https://www.spixii.com/platform/intelligent-chatbots?hsLang=en-gb)

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[ Check all industry recognition ](https://www.spixii.com/analyst-reports?hsLang=en-gb)

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## **Start the conversation**

Discuss your business needs with us, and let's share experiences.

Explore how Spixii CPA Platform accelerates automation of high-value processes.

 

[ Contact Us ](https://www.spixii.com/contact-us?hsLang=en-gb)

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---

**What is Spixii?**

Spixii is a Conversational Process Automation platform enabling regulated businesses to offer 24/7 self-service, 100% compliant. Focused on high-value processes that can't be automated using web forms or GenAI, Spixii bridges this gap with a unique platform designed with an expert systems approach. Spixii is recognised by Gartner and Forrester and is certified ISO 27 001:2022 for information security and management.

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